The SEO Of Link Building
One of the most important parts of an effective SEO strategy is link building. Creating back-links to your website is one of the best techniques to increase the quantity of visitors that your potential websites get on a daily basis. But, the question is: which links are most effective?
Website owners argue about this. The truth is that all links are effective to a certain extent as long as they are from a related website and that website has some authority. If you happen to only create links from one social network or website, then you definitely have basically put all of your eggs in one basket.
The way that backlinks would originally occur, was that blogs or websites would link to a website or article that would add value to their article or website. Example: …to find out more about organic gardening, please visit (website)…
The key to this process being effective is to first start out with some great content on your site. This should be done on a regular basis. After the content is published, it should be shared on as many social media channels as possible. If the content is good and related to someone’s niche, you can be sure that they will share it which will allow many more people to see the content. The cycle has begun…
With the basis being covered, let’s talk about some effective link-building SEO tips.
Find related websites and invite them to trade space. You allow the website owner to put a link on your site. He permits you to place a link on his. Or simply contact them and let them know that you have an informative article about their niche that they may want to link to.
Create a daily blog with links to your website. Provide helpful information associated with the products that you sell or promote on your own site.
Write informational articles and post them at EzineArticles or any of the many top article submission sites online. Posting is free and each of the ezines allows back-links within the body in addition to the article resource box.
A note about link-building relating to social networks. It is imperative that you have enough confidence in your products or the ones that you are promoting to encourage your friends and family to order them.
Set yourself up to post your content regularly on FaceBook, Twitter, Linkedin, Reddit, Stumbleupon, and any other social media channels that you use. You can share images on Pinterest and you might want to turn some of your articles into slide shows to submit to Slideshare or export them as a Quicktime slide show to YouTube. The possibilities are endless….
The more authority links that you truly have linking to your site or blog, the better your website can rank and the more traffic you can receive. You can’t have too many links as long as they happen naturally over a period of time. If you happen to also have outgoing links, then your site will most likely rank higher within the search engines. Just remember to start out with great relevant content and other sites will be happy to link back to you as you both share the value.